Social Hierarchies
What is it?
- Structured system of ranking people in a group
- Ranking might be based on dominance or status
- Leads to unequal access to resources & opportunities
Examples
Lobsters:
- Male lobster fight when they first meet
- The winner gets dominance and thus better access to food + mates
Children & social ranking:
- Children rank each other from a young age
- Kids know who is the ‘toughest’ in the group
Humans as status strivers:
- Hierarchy is reinforced in language (winner vs loser)
- Humans innately seek status
- Historically hierarchy allowed for better large scale coordination
- Pyramids of Giza
- Clear leadership
Egalitarian vs Hierarchical Societies
| Egalitarian | Hierarchical | |
| Features | Emphasis on sharing & humility. Minimise personal success and use humour to manage egos. No one has formal authority. | Develops when groups are able to accumulate resources. Costly signalling = people who control resources display their wealth lavishly Conspicuous consumption= buying luxury things that have little use |
| Examples | San of the Kalahari | Peacock’s tails |
Advantages & Risks of Hierarchical Societies
Pros:
- Reduces conflict
- Efficient decsion-making
- Coordination of complex tasks
- Encourage cooperation & sacrifice
Cons:
- Inequality
- Less opportunities for people of a lower rank
- Abuse of power
Power & Status
Power = the freedom to act or influence decisions
Status = the level of respect & prominence given to someone based on group evaluation of their attributes
Types of Power
| Reward Power | The ability to give rewards for compliance |
| Coercive Power | The ability to threaten punishment for non-compliance |
| Informational Power | The target’s belief that the influencer has more information than themselves |
| Expert Power | Target’s belief that the influencer has greater expertise and knowledge than themselves |
| Legitimate Power | Target’s belief that the influencer is authorised by a recognised power structure to make decisions |
| Referent Power | Identification with, attraction to or respect for the source of influence |
Manipulative Leadership
Limits of Manipulative Leadership
- Negative social consequences constrain them
- Gossip
- Reputation harm
- Group norms
- Punishment from the community
- 17th Century German ‘Shame Masks’
- People don’t respect them
Power from Below
- Leadership based on cooperation = highly effective
Chenoweth & Stephan (2008)
- Analysed 323 opposition movements between 1900 – 2006
- Nonviolent movements 2x as successful as violent movements (53% goals achieved vs 26%)
- Nonviolent = protests, petitions, boycotts
- Violent = bombings, assassinations, coercive tactics
Elements of an Effective Leader
Expertise:
- People with relevant knowledge improve group performance
- Allows them to make informed decisions
- Helps them guide people
Social Skills:
- Social & outgoing people build create positive group dynamics
Generosity:
- People who share group resources in everyone’s best interest gain rspect
- Signals commitment
- Fosters trust & loyalty
Power, SES & Altruism
Approach/ Inhibition Theory
- A theory that states that power acts as a psychological accelerator or brake
- Shows how power affects behaviour
High Power –> Approach Orientation
People with high power:
- Focus on goals & rewards
- Make quicker decisions
- Act with less contraints
- Less sensitive to other people’s feelings
- Rely more on stereotypes
- Get a ‘green light’ to act
Low Power –> Inhibition Orientation
People with low power:
- Act more cautiously
- Attend to other peope
- Monitor & inhibit their behaviour
- More sensitive to social cues
- Reduced cognitive flexibility
- Have a ‘yellow light’ and move more carefully
“E on the Forehead Study” (Galinsky et al., 2006)
- People told to think about a time they had high power or low power
- They were asked to draw a letter E on their head for another peson to read it
- High power group = drew it from their perspective
- Low power group = drew it for the perspective of others
Power & Empathy
- Power can reduce empathy but doesn’t always lead to antisocial behaviour
- If high power person is prosocial –>power amplifies this
- Power is an accelerator for people’s natural traits
Power & Socioeconomic Status
Key components of SES
| Wealth/ Income | The amount of money and assets a person or family has, such as salary, savings, or property ownership. |
| Education | The highest level of schooling completed, such as high school, college, or advanced degrees. |
| Occupational Prestige | The social standing or respect associated with one’s job or profession, like being a doctor, teacher, or artist. |
SES & Everyday Behaviour
Speech & Language patterns:
- Accent, vocabulary, formality
- How you speak shows your class
Clothing & consumption patterns:
- The brands you like can signal your class
- Influences how people perceive you
Social Networks & Affiliations:
- Who you are connected to is linked to SES
- Shapes your access to resources
SES on Generosity & Altruism
- Mixed results
- Some studies found lower income people donate a larger proportion of their income
SES & Prosociality
Lower SES = More Giving
Piff et al. (2010)
- In the dictator game, lower class players gave more points to strangers
- Lower SES people more likely to take on harder tasks to reduce burden on other people
- Difference disappeared after everyone watched a compassion-inducing film clip
- Power brings to the front underlying motivations
Higher SES = More Rule Violation
- People with higher SES more likely to break rules
- Drivers of expensive cars more likely to break traffic rules
Lower SES = Less antisocial
- Large surveys showed that high SES people are more likely to admit to minor crimes
- Might reflect differences in woh is prepared to own up to unethical behaviour
- Wealthy people might be less suspicious
Methodological Challenges
- Some studies failed to replicate original findings
- Some show no relationship between SES & prosocial behaviour
- inconsistent findings
SES & Returning a Misdelivered Letter
(Andreoni et al., 2021)
- Field study in the Netherlands to see is SES impacted who would return a misdelivered letter
Method:
- Households received a letter to the wrong address with money inside
Findings:
- Higher SES households more likely to return the letter, especially when it contained cash over a bank transfer card
- Altruistic behaviour varies across socioeconomic contexts
Cooperation & Evolution
Cooperation in Human History
- Important for survival & social development
- Cooperative childcare
- Group hunting
- Forming alliances
Proximal causes of cooperation
- Immediate motivations behind cooperative behaviours
- Feelings & incentives driving people to help each other
Distal Causes of Cooperation
- Long-term evolutionary benefits driving cooperation
- Benefits for survival + reproduction
- Sharing resources –> builds alliances
Key Concepts
| Inclusive Fitness | Inclusive fitness is the total genetic success an individual achieves through their own reproduction (direct fitness) and by helping genetic relatives reproduce (indirect fitness) |
| Direct Fitness | Genetic success gained by producing and raising one’s own offspring. |
| Indirect Fitness | Genetic success gained by helping relatives (other than one’s own children) survive and reproduce. |
| Kin Selection | Kin selection is the evolutionary process in which individuals help genetic relatives, increasing the survival of shared genes and thereby enhancing inclusive fitness (e.g., meerkat sentinels) |
Inclusive Fitness Theory (Hamilton, 1964)
- Explains how helping behaviour persists even at personal cost
- Our individual genetic success depends on the reproduction of genetic relatives
- Helping relative survive to reproduce increases shared genes passing down
Examples of Kin-Directed Altruism
- Meerkats take turn standing guard while the group forages
- Haldane’s 2 brothers or 8 cousins
- People are more likely to help more close relatives in life or death situations
Cooperating with Non-Relatives
Driven by reciprocal altruism
Vampire bats sharing blood (Carter & Wilkinson, 2013)
- Bats will share blood via regurgitation to the bats that have no food
- They are more likely to help those that have helped them before
- Reciprocal exchange
Chimpanzee grooming & food sharing (Jaeggi et al., 2013)
- Chimps groom each other to build trust and social bonds
- More likely if it is reciprocated
Human reciprocity (Strohmetz et al, 2002)
- Humans tend to return acts of kindness
- More likely when they feel appreciated
- Gratitude reinforces the behaviour
Game Theory & Cooperation
The Prisoner’s Dilemma
Definition
A classic game theory model examining the tension between:
- Cooperation
- Self-interest (defection)
Two individuals independently choose whether to:
- Cooperate
- Defect
Their outcomes depend on both players’ choices.
Key Insight
Acting in pure self-interest can lead to worse outcomes for everyone.
One-Shot Prisoner’s Dilemma
One-Shot Game
- Played only once.
- No future interactions.
Best Individual Strategy = Defect
Reason:
- Defection gives the highest payoff regardless of what the other person does.
- Therefore defection is the rational choice in a single interaction.
Repeated Prisoner’s Dilemma
Repeated Interactions
Most real-life relationships involve repeated encounters.
Examples:
- Friends
- Families
- Coworkers
- Nations
Why Repeated Games Matter
People can:
- Remember previous behaviour.
- Reward cooperation.
- Punish defection.
This creates conditions where cooperation can become advantageous.
Strategies in Repeated Games
Always Cooperate
Characteristics
- Cooperates every round.
- Never retaliates.
Advantages
- Builds trust.
- Maximises mutual rewards if both cooperate.
Disadvantages
- Easily exploited by defectors.
- Performs poorly in mixed groups.
Always Defect
Characteristics
- Defects every round.
Advantages
- Gains short-term benefits.
Disadvantages
- Prevents long-term cooperation.
- Often performs poorly overall in repeated interactions.
Axelrod’s Tournament
Researcher
Robert Axelrod
Study
Researchers submitted computer strategies to compete in a repeated Prisoner’s Dilemma tournament.
- Every strategy played:
- 200 rounds
- Against every other strategy
Goal:
- Find the most successful strategy in repeated interactions.
Winning Strategy: Tit-for-Tat
Rules
- Cooperate on the first move.
- Never defect first.
- If the other defects → retaliate next round.
- If they return to cooperation → cooperate again.
Characteristics of Tit-for-Tat
1. Nice
- Starts cooperatively.
- Doesn’t initiate conflict.
2. Retaliatory
- Responds to defection.
3. Forgiving
- Returns to cooperation if the other player does.
4. Clear
- Predictable and easy to understand.
Why Tit-for-Tat Works
It:
- Promotes cooperation.
- Prevents exploitation.
- Encourages reciprocity.
- Creates mutually beneficial relationships.
Exam Point
In a repeated Prisoner’s Dilemma:
Tit-for-Tat is most likely to foster ongoing cooperation.
Axelrod’s Conclusion
Cooperation can evolve when:
- Interactions are repeated.
- Individuals remember past behaviour.
- Defection can be punished.
- Cooperation can be rewarded.
Important
Tit-for-Tat was not best against every individual strategy.
However:
It achieved the highest overall success across many different strategies.
Real-World Applications
1. International Arms Control
Cooperation
Countries limit weapons.
Result:
- Greater collective safety.
Defection
One country builds more weapons.
Result:
- Competitive advantage.
Outcome
If both defect:
Arms race
Solution
- Repeated negotiations
- Trust-building
2. Group Projects & Social Loafing
Cooperation
Everyone contributes.
Result:
- Better group performance.
Defection
Some members free-ride.
Result:
- Unfairness
- Frustration
- Reduced performance
Tit-for-Tat Approach
- Start cooperatively.
- Adjust behaviour according to others’ effort.
3. Environmental Cooperation
Examples:
- Climate agreements
- Pollution reduction
- Resource conservation
Cooperation
Everyone contributes.
Result:
- Environmental benefit.
Defection
Some gain short-term advantages.
Result:
- Long-term environmental harm.
Solution
- Monitoring systems
- International agreements
Reputation
Definition
Reputation = social information about an individual’s past behaviour.
Why It Matters
People with good reputations are more likely to:
- Be trusted.
- Be included.
- Receive help.
People with bad reputations are more likely to:
- Be avoided.
- Be excluded.
- Lose opportunities for cooperation.
Key Idea
Reputation acts as a form of social currency.
Gossip and Ostracism
Gossip
Definition
Sharing information about others’ behaviour.
Functions
- Identifies cooperators.
- Identifies cheaters.
- Spreads reputational information.
- Helps enforce group norms.
Gossip is not always negative.
It often promotes:
- Trust
- Cooperation
- Social learning
Ostracism
Definition
Excluding or avoiding people who violate group norms.
Function
Acts as punishment for:
- Cheating
- Free-riding
- Norm violations
Combined Effect
Gossip + Ostracism
Together they:
- Increase cooperation.
- Discourage cheating.
- Promote fairness.
- Strengthen group norms.
Cheater-Detection Adaptations
Definition
Evolved cognitive mechanisms that help humans identify cheaters.
Cheater
Someone who:
- Receives benefits
- Avoids paying associated costs
Key Terms
| Cheater-detection adaptation | An evolved mental ability that helps us recognise individuals who violate social rules or take unfair advantage in exchanges. |
| Wason selection task | A logic puzzle used to test reasoning; people struggle with abstract versions but excel when it involves detecting social rule violations. |
| Social exchange version | When the Wason task is framed as a social contract (e.g., underage drinking), most people easily identify rule breakers. |
Why Cheater Detection Matters
Supports reciprocal altruism by helping people:
- Recognise defectors.
- Avoid exploitation.
- Punish cheating.
- Maintain cooperative relationships.
Wason Selection Task & Social Exchange Theory
Wason Selection Task
A logic task developed by Peter Wason to test reasoning using conditional rules:
If P, then Q
Key Finding
People perform poorly when the rule is abstract.
Example:
If a card has a vowel on one side, it has an even number on the other.
Most people choose the wrong cards.
Social Contract Version
When the same logic is framed as a social rule, performance improves dramatically.
Example:
If a person drinks beer, they must be over 18.
People easily identify which cards to check because they are looking for:
–> Cheaters (someone getting a benefit without meeting the requirement).
Social Exchange Theory
Developed by Leda Cosmides.
Main Idea
Humans evolved specialised cognitive mechanisms for social exchanges involving:
- Costs
- Benefits
- Cooperation
- Cheating
We are especially good at reasoning when we need to identify people breaking social rules.
Cheater Detection Adaptation
An evolved mechanism that helps us detect individuals who:
- Receive benefits
- Without paying the associated costs
Example:
- Drinking alcohol while underage
- Entering without a ticket
- Taking rewards without contributing
Why It Matters
Cheater detection helps maintain:
- Reciprocal altruism
- Cooperation
- Fairness within groups
Without it, cooperation would break down because free-riders could exploit others.